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Prosperity: Better Business Makes the Greater Good de Colin Mayer

Descripción - Críticas Mayer of the Saïd Business School at Oxford is one of the world's foremost critics of the idea that the aim of companies is to maximise shareholder value. This, he argues cogently, represents a betrayal of one of humanity's most extraordinary inventions. (Martin Wolf, Books of the Year 2018, The Financial Times)[A] remarkable and radical new book. (Martin Wolf, The Financial Times)Mayer's manifesto recasts the company's place in society. (Andrew Edgecliffe-Johnson, the Financial Times)His [Colin Mayer's] book is a resounding paean and radical road map towards a bright future for the corporation and capitalism. (Andrew Hill, The Financial Times)Excellent ... a vitally important subject and it's a really well-written book. (Diane Coyle, The Enlightened Economist)A book that will transform the attitudes and perspectives of corporations. (Robert L. Brown, Juriste International)A powerful reply to the steadily increasing criticism of free market business... So far, the defenders of capitalism have failed to find a convincing voice or to offer any significant ways to improve how business is perceived. Now Colin Mayer provides answers and a coherent manifesto for change. (Peter Chadwick, IEDP Book Reviews)Our world does not have long for business to escape its 40 year-long capture by the Chicago school. This book is an historic milestone in economic theory because it marks the final nail in Milton Friedman's intellectual coffin. It does this by illuminating a pragmatic pathway for business and policy makers to follow, to escape an anachronistic orthodoxy that is killing our beautiful planet and our precious communities. They must study it closely and then move fast, so that we all - and those who come after us - might avoid calamity and, instead, prosper. (James Perry, Chairman of Cook)Here is the case for reinventing the corporation so that it serves human well-being. Colin Mayer shows both why an exclusive focus on shareholder value is damaging, and how purposeful changes could support trustworthy corporations that combine social and business benefits. (Baroness Onora O'Neill of Bengarve, Emeritus Professor of Philosophy, University of Cambridge)In his humane and readable book, Colin Mayer makes a compelling case for a new concept of the corporation, and the need to treat corporate purpose as far more than shareholder value. In showing how restoring trust is key to a true future prosperity, it will reframe much of our thinking on this central subject. (The Hon. Mr Justice William Blair, High Court Judge of England and Wales.) Reseña del editor What is business for? Day one of a business course will tell you: it is to maximise shareholder profit. This single idea pervades all our thinking and teaching about business around the world but it is fundamentally wrong, Colin Mayer argues. It has had disastrous and damaging consequences for our economies, environment, politics, and societies. In this urgent call for reform, Prosperity challenges the fundamentals of business thinking. It sets out a comprehensive new agenda for establishing the corporation as a unique and powerful force for promoting economic and social wellbeing in its fullest sense - for customers and communities, today and in the future. First Professor and former Dean of the Säid Business School in Oxford, Mayer is a leading figure in the global discussion about the purpose and role of the corporation. In Prosperity, he presents a radical and carefully considered prescription for corporations, their ownership, governance, finance, and regulation. Drawing together insights from business, law, economics, science, philosophy, and history, he shows how the corporation can realize its full potential to contribute to economic and social wellbeing of the many, not just the few. Prosperity tells us not only how to create and run successful businesses but also how policy can get us there and fix our broken system. Biografía del autor Colin Mayer is the Peter Moores Professor of Management Studies at the Saïd Business School at the University of Oxford. He is a Professorial Fellow and Sub-Warden of Wadham College, Oxford and an Honorary Fellow of Oriel College, Oxford and St Anne's College, Oxford. He was appointed CBE for services to business education and the administration of justice in the economic sphere in 2017. Colin Mayer was the first professor at the Saïd Business School, and the first Director of the Oxford Financial Research Centre. He was also previously the Peter Moores Dean of the Business School. He was a Harkness Fellow at Harvard University, a Houblon-Norman Fellow at the Bank of England, and Leo Goldschmidt Visiting Professor of Corporate Governance at the Solvay Business School, Université de Bruxelles. He is the academic lead for the British Academy's Future of the Corporation research programme, which addresses the changing relationship between business and society.

Detalles del Libro

  • Name: Prosperity: Better Business Makes the Greater Good
  • Autor: Colin Mayer
  • Categoria: Libros,Libros universitarios y de estudios superiores,Negocios y finanzas
  • Tamaño del archivo: 10 MB
  • Tipos de archivo: PDF Document
  • Idioma: Español
  • Archivos de estado: AVAILABLE


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